I mostly use only the brown mascaras from different brands. But sometimes, I like to break this “mascara routine” and get another color that’s brighter. This usually happens in the summer when most of us are not afraid of wearing  vivid and colorful things.

When W3LL People launched 3 more colors of mascara, I immediately decided to go with their purple

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EXPRESSIONIST MASCARA

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The innovative formula is able to create big lashes instantly and to nourish them thanks to a “synergistic botanical blend” (from the W3LL people site). High concentration of purest mineral pigments create the most strong and deep color. The mascara has a very special “high tech” brush which is designed to separate all kind of lashes, and give them visible length and volume. It can be layered as many times as you wish. The product doesn’t contain any harsh artificial chemicals or petroleum derivatives. It’s 100% cruelty-free, petroleum-free, paraben free, glutten-free, coal tar-free, aluminum-free, fiber-free, and clump-free.

Most of these promises are true. It has great ingredients, and it doesn’t cause any allergic reactions or irritations. It’s very easy to apply and very easy to remove (I use micellar water). No clumping, no “spider-legs” lashes, no “panda eyes”. But I cannot call my lashes look dramatic, instead they look very natural. I don’t see any impressive lengthening or volumizing, but nice, accurate separate lashes with a hint of curling. And I like it! But if you seek drama on your lashes this product is definitely not for you.
Ingredients:

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I like the idea of not testing mascaras on robots!

Swatches:

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The color is very bright and strong, highly pigmented. I would call it purple with some reddish undertone, a kind of red plum. But it’s definitely not eggplant! It should look perfect on blonde or brown lashes. I’m not sure this color will be visible on very dark and black lashes.

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The texture is creamy, not dry at all. It is very easy to apply in any amount of layers. The smell is quite neutral and nice.
Price: The full price is $21.99 but you always can find good deals from different online retailers. This brand is wide popular and sold through many stockists. I, personally, bought mine in Pharmaca for just $14. It was a good price, I think!

I can recommend this mascara to anyone who prefers green, eco-products, and likes a natural but bright look. It could be good for people with sensitive eyes and who wear contact lenses. This mascara comes in 3 colors (in addition to the purple): black, brown, and blue, so you can choose whatever you like most. I know that my next mascara probably will be in brown.

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